Whitney Kerney is an incredibly gifted brand designer based in Miami, who is also the woman behind WK Creative. She reached out to us with something special in mind–brand messaging for her brand-new lifestyle shop to celebrate all things pretty.
We had an onboarding call with Whitney to hear her specific vision for her brand, and then we were off writing her all-encompassing brand messaging guide for Love, Whit. It was so special working on a brand (an e-commerce one, nonetheless!) that reflected Whitney’s personal style and heart.
In the end, Whitney absolutely adored her brand messaging copy and had what she needed to get going on her launch plan for Love, Whit across product labels and website design. Building this brand was a team effort–a combination of our love for the written word and Whitney’s passion for self-care.