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Come on in. Have a look around and peruse our collection of complimentary copywriting and storytelling resources.
The Lāer Library
RESOURCES
Learn With Lāer
Your Story, Crafted By You
Welcome to the Lāer Library. Think of this as your go-to space chock-full of complimentary resources, tips and recommended tools when it comes to running your business whether you're a small business owner, emerging or established copywriter, or a passionate entrepreneur. Here, you'll find our shelves are ever growing with must-reads from our blog, Above The Fold, our newest (and free) guides to DIY your copy, preferred tech tools and continuous opportunities to learn from yours truly. We hope you'll grab a seat, stick around and learn a thing or two about this craft we so admire.
Where a Passion for Continuous Learning Meets Curated Resources
10 Questions to Define Your Brand Voice & Tone
FREE DOWNLOAD
The Lāer Gift List
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Attract your people and create a memorable brand with a voice & tone that’s uniquely yours.
A completely curated (and refreshed) guide to thoughtful gifting. Join our newsletter to be the first to know when it drops.
New
New
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Designing a Sustainable Future With Giada Tamborrino of GT
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SOULBASE Magazine’s Editor in Chief on Travel & Storytelling
11 Reasons Why We've Used HoneyBook Since Day 1
Featuring stories on copywriting, brand storytelling, entrepreneurship and more.
the journal
Fresh Off The Press
Our Can't Live Without Tech Lineup
*Please Note: This section features some affiliate links, meaning we’ll earn a small commission if you purchase through these links.
Tried-and-Trusted
From team training to sharing client proposals or walking through copy deliverables, Loom is practically in use on the daily in our studio.
By far, our favorite website platform out there. And trust us, we’ve tried a lot of them.
We constantly rely on Planoly to keep us on top of our editorial calendar with the help of its planning and scheduling tools.
You know those beautifully designed emails you get from yours truly? We have Flodesk to thank.
TONIC SITE SHOP
We’ve been fans of Tonic sites for some time now and continue to find ourselves going back to them for website tips and trips, SEO and more.
Because sometimes, you need a little reminder that you are missing a period, you spelling that word wrong or your tenses are off.
How does client communication, proposals, contracts, and scheduling all in one place sound? Say less.
The only way our studio team stays on top of internal and client projects, and GIFs, of course.
Email templates for photographers, florists, and creative service providers that cover ever business milestone, from initial inquiry to project wrap-up.
Client Experience Emails
Resource
Build connections, nurture new subscribers, and introduce your business with an email welcome sequence that works.
Email Welcome Sequence Guide
Workbook
