Sure, you get to lean into your craft wholeheartedly, but in addition to writing and working with brands and entrepreneurs you want to work with, you also need to run a business. You're starting to considering aspects like do you want a team, you're juggling admin, sales and marketing tasks...oh, and how can we forget about taxes? Those parts probably weren't covered at your last job.
But you don’t need to do any of it alone. Our guiding ethos here at Lāer is to support others in any way we can. From our complimentary and growing digital resources in our Lāer Library to personalized support, we believe in helping you make your greatest difference in this space, too.
With ten years of industry experience freelance writing, working at marketing agencies, and running Lāer full-time while building a purpose-filled life, Rachel is here to guide you through the tides of running a copywriting business so you can bring yours to fruition just as you envisioned. Our Studio Hour availability is intentionally limited to ensure we can dedicate enough time and energy to each copywriter.
From onboarding and offboarding to understanding client relationships and scope creep.
Social media, newsletter, freebies, Pinterest, etc…do you really need to do it all?
Discovery calls, contracts, proposals, pitches and so much more.
Attracting the right people at the right time, and keep them coming back for more.
Honing in on what you love most and making sure you’re offerings reflect that.
Navigating your first hire, structuring your business, and stepping into leadership.
Honing in on what you love most and making sure you’re offerings reflect that.
Select a day/time that works best for you, pay your invoice and we’ll invite you to share what’s going on in your world of copywriting in our Studio Hour Questionnaire.
Show up to your scheduled time and get ready to get to work. Here, we’ll approach your topic of choice with a sense of curiosity to get the heart of your specific goal. Your call will be recorded on Zoom so you can watch it back at any point.
After our call, you’ll receive a detailed recap with actionable steps and personalized recommendations, resources, and tips on a clear path forward.
Did another question come up about your particular obstacle at hand? This is your chance to ask any clarifying questions as they relate to your chosen Studio Hour topic for up to five days after your call.
Is there another area of your business you’d like to focus on? Book another Studio Hour session as often as you need.
Hi, fellow copywriter. I'm honored you're here.
If you've been wondering how all those other copywriting business owners do it all, feeling overwhelmed with client work, or you're continuing to ask yourself when more work will be coming through, know that you're not alone.
I've stood exactly where you stand today.
In the past three years of building this copywriting studio, I've taken my decade-long marketing agency experience, freelance writing, and working as a digital copywriter at Nike to build a copywriting business that fuels my purpose and my life. Everything we do here at Lāer is through a lens of intention and impact. From the 100+ brands we've worked with and the experts that make up our team today, and now, to you.
I believe the most fulfilling partnerships are imbued with realness and warmth from the beginning. When you and I sit down to talk through what's on your mind in your world or work, know, that's exactly what you'll get. I can't wait to meet you.