Travel and storytelling are two concepts we hold close to our hearts here in the studio. With a month of travel headed our way, it felt fitting for this Beyond The Brand interview to come to life. We’re honored to welcome Annika Bielig Bussmann, founder of SOULBASE magazine, an independent, interview-style lifestyle magazine featuring creatives […]
When I first started Lāer, a lot of things felt clunky. I was learning through trial and error every day, and using so many different tools to accomplish one goal—client management. I was invoicing my clients on some free platform I’d found that had wonky designs and was limited to its singular function. My contracts […]
*Deep inhale.* Ahhh…that spring air is rolling through and bringing with it earthy scents of mulch, new life, flowering trees, and an invitation to spend more time outside. It’s no wonder April is Earth Month and sustainability is top of mind. We imagine everyone is welcoming that spring invitation with open arms, ready to get […]
November is upon us, and this month comes with an important reminder. Yes, to give thanks, but also…to give back. How can we make our actions, spending choices, and business plans have a bigger impact on the good in the world? This was the question on our Studio’s mind as the holiday season began rolling […]
Artist and businesswomen…these words don’t often find themselves next to each other. Nor do the words visual and communication, but it’s these combinations of words, and worlds that Calvina Nguyen has beautifully combined to create Your Brand Spark. A visual brand strategy studio that helps small businesses look and feel their best. For August’s installment […]
Water bottles, iced coffee cups, picnic supplies…it’s no surprise that summertime brings global awareness around waste, plastic use and how we are interacting with the outdoors. For Plastic-Free July, we wanted to chat with our favorite source of wisdom on sustainability—Sustainably Aimee. Aimee, is a social media consultant and expert on sustainability practices. She also […]
In honor of Mother’s Day, for May’s installment of our Beyond the Brand interview series, we’re highlighting one of our favorite entrepreneurs to share her experience, wisdom, and learnings from juggling a growing creative brand and family. Meet Jen of Hello June Creative, a boutique brand identity and web design studio crafting colorful and elevated […]
Third time’s a charm. Our interview series, Beyond the Brand, continues with our third installment and first interview of 2022. In case you missed our interviews with entrepreneurs Kristina and Jaclyn you can find them here and here. We had the chance to hear from Bree McCool, the entrepreneur and photographer behind Bree McCool Photography […]
How she builds two businesses one step at a time and her journey navigating entrepreneurship. Our interview series, Beyond the Brand, continues with our second installment. In case you missed our first interview, you can find it here. We had the chance to hear from Jaclyn Tracy, the founder of conscious marketplace, SISTAIN, and a […]